ITSTM takes a broad range of proven techniques and aligns them into a simple manageable path. Participants generate abundant new concepts, organize and filter them down to the idea most likely to succeed, hone it into a successful proposal, and implement it as a viable new initiative. Discover your mental model for successful innovation and become aware of obsolete and unconscious ways of thinking obstructing new innovative ideas and behaviors.
- Marketing managers and staff
- New product development managers
- New business developers
- HR/OD managers
- Anyone looking to boost creativity and Innovation
- Developing new marketing strategies
- Creating new value, business, products, and services
- Developing future business strategies or strategic alternatives
- Improving operations and problem solving
- Personal development
Industry : Building Design, Management
Department size : 100 R&D Staff
Theme: Acquiring skills for new technology development and brainstorming
Responding to new and increasingly complex demands from their customers, R&D needed to improve their upstream processes and revitalize their unit.
Their internal programs for “idea promotion” and “patent approval support” were not giving the expected results.
To provide a solution to these problems, ITSTM was offered first as part of a training program for improving R&D staff literacy. Afterwards, ITS™ meetings were held for generating future development plans and patent ideas.
Pre-Session: Participant selection (approx. 10-12 )
Step 1: ITSTM Divergent Thinking Techniques (Two days)
Step 2: ITSTM Convergent Thinking Techniques (Two days)
Step 3: Innovation Meeting (Two days) – A brainstorming meeting for generating ideas for internal application
Step 4: Team review for polishing ideas generated in Step 3
Step 5: Writing the polished idea(s) in the Project Development Proposal
Step 6: Submission of proposal to an immediate manager and general manager
Currently over 70 participants (nearly all members of the R&D department) have completed both the ITSTM four-day training and two-day Innovation Meeting. On average 3,000 ideas are generated per 6 people in an Innovation Meeting. 20 ideas out of the 3,000 move to the next step. These proposals are stored in a database accessible to all employees.
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Developing future business strategies or strategic alternatives
Training theme : Creating corporate vision and planning strategic alternatives
Target audience : Corporate planning, HR division
Client Industry : Chemical
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Improving operations
Training theme : Business improvement, facilitating Six Sigma practices and QC activity
Target audience : General affairs, sales and administration section, and others
Client Industry : Restaurant chain
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Problem solving
Training theme : Steps toward problem solving, account manager training, creative problem solving, and marketing
Target audience : Entry to mid-level employees, sales representatives, and others
Client Industry : Broadcasting
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Personal development
Training theme : New employee training, technical mid-career training, marketing specialist training, and creativity training
Target audience : All employees, technology departments, and others
Client Industry : Software development / IT / Advertising
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Creating new values, business, products, and services
Training theme : Innovation meetings for brainstorming, new product and service planning ideas; new business creation
Target audience : R&D, product development, and others
Client Industry : Manufacturing/Construction